Established in 1926 as a companion make for GM’s Oakland model, the Pontiac was marketed as the performance division of General Motors for many years. (The Oakland was a brand of automobile manufactured between 1907–1931.)
Quickly taking over in popularity, it replaced the Oakland brand entirely by 1933. For most of its life, the Pontiac became a companion car for the Chevrolet.
In April 2009, amid financial issues and restructuring, GM announced it would discontinue the Pontiac brand by the end of 2010. The last Pontiacs were built in late 2009, with the final dealer franchises expiring October 31, 2010.
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The Bonneville was introduced as a limited production performance convertible for the 1957 model year but soon became one of the largest Pontiacs ever built.
At first, Catalina was used strictly to identify hardtop body styles for the Chieftain Eight and DeLuxe Eight lines.
The Firebird was introduced in 1967, the same year as its ‘cousin’ the Chevrolet Camaro.
The Grand Am had two separate runs of production, from 1973 to 1975 and again from 1978 to 1980 then re-introduced in 1985.
In 1962, the Grand Prix name was applied to cars in the mid-sized luxury car market.
LeMans / GTO
The LeMans was considered a compact or intermediate-sized automobile from 1962 to 1981. It offered a performance package designated as the GTO (Gran Turismo Omologato) in 1964.
The Sunbird was Pontiac’s second small-car offering of the 1970’s.
The Ventura, Italian for “good fortune,” was first introduced for 1960 but eventually became a trim package for the Catalina.
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